Delivering strategic partnerships between the West and China for globally minded businesses 

 

We are a boutique advisory firm with over twenty-five years' experience of forging business partnerships between China and the West.

Our globally minded clients benefit from our experience of successfully building and developing business in both Europe and Mainland China. 

 

We integrate our local knowledge and market insight to provide bespoke services to our clients. With such extensive, trusted relationships we specialise in sourcing capital and local partners for companies seeking rapid and effective entry into the China market.

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We also advise Chinese companies on European partnerships and joint venture opportunities. 

 

Elysian Global Partners works across a large range of sectors providing their clients with bespoke solutions to enter the world's most exciting market.

TECHNOLOGY

Elysian advises early to growth stage technology enterprises on capital raising of $1-20million USD. We successfully source funds from a range of investors globally, mainly from China and HK. We work closely with strong VC and PE funds, strategic investors and family offices.

 

Particularly interesting for Elysian are hard tech companies, those with a competitive advantage and pioneering technology in VR and augmented reality, autonomous cars, space, biotech, AI and genomics. 

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Elysian recognises the revolutionary potential of blockchain, with its ability to bring everyone to the highest degree of accountability. Streamlined, secure contracting and transacting will drive commercial use across a whole range of industries.

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Elysian offers a discreet service that spans the global entertainment sector. Serving the world’s largest entertainment and media market with unique content and brands from the rest of the world. In this new age of global entertainment deals, Elysian facilitates creative and commercial exploration of content, talent and IP via its unique relationships in London, LA and China.

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Elysian is trusted by some of the world’s most recognised and respected celebrities to facilitate access to the Chinese market. Subsequently developing their commercial opportunities, benefiting the client in an otherwise unexploited market.  

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China’s education market is vast and set for further expansion in upcoming years as Chinese families prepare their children to compete in an economy incredibly different from the one they grew up in. China’s education market is projected to be worth  RMB 3 trillion (US$450 billion) by 2020.

 

Premium education is the number one priority for parents and there are opportunities for online education companies, services facilitating Chinese children to study abroad, and premium educational brands who can deliver and operate in China.

 

Elysian works with dedicated education funds in China and large Chinese companies who are seeking to diversify their businesses through education industry acquisitions.

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Elysian also advises elite schools from the UK and US entering the China market, either licensing their brands or managing the institutions in China. We recognise the huge market potential for high calibre education in China from Kindergarten to Universities.

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Elysian advises early to growth stage technology enterprises on capital raising of $1-20million USD. We successfully source funds from a range of investors globally, mainly from China and HK. We work closely with strong VC and PE funds, strategic investors and family offices.

 

Particularly interesting for Elysian are hard tech companies, those with a competitive advantage and pioneering technology in VR and augmented reality, autonomous cars, space, biotech, AI and genomics. 

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Elysian recognises the revolutionary potential of blockchain, with its ability to bring everyone to the highest degree of accountability. Streamlined, secure contracting and transacting will drive commercial use across a whole range of industries.

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Elysian is passionate about sport from football and Formula e to drone racing and e-sports; We have clients from the world’s most famous professional sports leagues who we pair with global partners, sponsors and new market opportunities.

 

We work closely with some of China’s leading sport and lifestyle private equity and marketing firms, focusing on investments related to sport, entertainment, and technology. Elysian offers unique advisory skillset for China localization, market expansion, sponsorships, brokerage and event management. 

 
ANDERS FORSBERG: CHAIRMAN

Co-founder Anders Nils-Thore Forsberg is a Swedish entrepreneur whose first executive role in China began in the early 90's as senior executive for Chinese real estate developer Wanda. Wanda is today the largest real estate company in China.

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Through his multiple decades of business experience, Mr. Forsberg has forged successful and lasting partnerships with some the most influential political and business groups in China as well as Internationally. He has gained distinguished career recognition as a skillful negotiator for both China inbound and outbound business, having brokered and represented numerous Fortune 500 companies and leading industrial and retail brands in China.

 

With a career spanning over 20 years in China, Anders has successfully closed M&A deals of total market value well exceeding US$5 billion.

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Before entering the business world, Anders played professional ice hockey in Sweden.

DANIELLE SILVESTER: CEO

Co-founder Danielle Silvester graduated from the University of Cambridge, and has since enjoyed a successful professional life in the entertainment industry. Her career spans the arts, beginning in TV production at the BBC to managing world class artists and talent in Hollywood. Returning to the West End, London in 2016 to spearhead a leading theatre production companies’ international business development. 

 

During her time in the epicentres of the entertainment industry Danielle has developed an impressive network, especially as part of the operations team at First Access Entertainment - a company backed by Len Blavatnik of Access Industries. During her time there she worked closely with the main talent, including on Zayn Malik's record breaking first solo release, Pillowtalk. 

 

After meeting Anders Forsberg in 2017, Danielle co-founded Elysian Global Partners Limited and as its CEO, oversees all operations and partnerships, with a particular focus on the Entertainment and Education divisions.

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